Saturday, November 08, 2008

Overkill

I realized that an essential part of my production strategy is to gain as much leeway as possible. Even though we're distributing at standard def, we're shooting at HD for example. It gives us some leeway when it comes to quality. When you do things the right way you do get optimal quality. But you also end up paying a lot of attention to technical and other factors that get in the way of the creative process. The trick is not necessarily to maximize the potential of your camera and other technology. It's to wait until it the technology is sufficiently advanced to be overkill for what you need to do.

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